Thursday, July 15, 2004
Time to stop buying Slim-Fast products ....
The New York Times > Business > Media & Advertising > Advertising: Marketers Run to Pull the Plug When Celebrity Endorsers Say the Darnedest Things: "Slim-Fast has dumped Whoopi Goldberg from its advertising for having crudely mocked President Bush at a political rally, marketers are left to ponder once again the risks of celebrity endorsements."
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