Quicken is dead.
Yes, you can still buy something called "Quicken" for Windows -- though not in the UK where the produce was terminated four years ago. No matter, Quicken is dead. The failure to produce a reasonable product for OS X is just another nail in the coffin.
Intuit itself may well continue. Their share price has done well over the past two years, and the company has moved well beyond their original product line. They may even be earning money (one way or another) from Intuit's Mint.com, a read-only Cloud product with a few *cough* privacy and security issues
It's not just Quicken. Back in the 80s and 90s personal financial software was a hot product niche. At one point Microsoft Money was a serious player, until antitrust concerns and a failed acquisition left it mortally wounded.
So what happened to personal financial software? Why did it become a niche market for vendors like iBank for OS X?
I suspect it was more than one thing. This would be my guess ...
- The banks stopped cooperating. I've worked for ventures that relied on transaction and interface agreements; it can be hard to keep both parties motivated and the transaction system healthy. Perhaps at some point in the 90s the banks wanted this business for themselves, and saw internet banking as a competitive advantage. Why cooperate with a vendor that put all banks on a more-or-less even footing?
- The ability to visit web sites and find current investment values was sufficient for a significant fraction of Intuit's customer base.
- The American middle class fragmented as wealth concentrated in less than 1% of the US population.
The last of these is, of course, the most interesting.
Quicken is not an interesting product for people with millions of dollars to manage. They will largely use professional money managers. Quicken is not an interesting product for people with very limited savings and investments, particularly if the investments are largely concentrated in 401K accounts. The natural market for Quicken was individuals and families with significant financial complexity but not wealth.
Over the past fifteen years that market went away. The saving grace for niche Mac vendors is that, insofar as some remnant of that market still lives, it's now largely using Apple products.
In the end, I think the collapse of the American middle class killed Quicken.
- Why Wesabe Lost to Mint - Marc Hedlund's blog 2010 - Privacy, financial habits and entertainment. A cautionary tale for those trying to both do good and win.