Ahh. Not so fast. Google checkout (purchase records), Picasa Web Albums (just paid $30 for the 9GB storage), Google Earth (I have the upgrade account, also $30 or so), my search history, my Google spreadsheets, my Google Apps -- there's are now 15 services inextricably linked to my Google digital identity -- and Gmail is the core of that identity. Soon my blogs, including this one, will move to that identity. Some of this data can be extracted, much cannot.
So can I keep the Gmail account in a sort of moribund state, setting spam filtering to an extreme level? No, Gmail doesn't allow one to control spam filtering. Yahoo email does, Gmail does not. You get the default.
It's a nasty situation. I'm wed to Google, but my bride is demonstrating sociopathic tendencies. Divorce is very expensive. Such are the perils of "data lock", but ownership of digital identity is worse than conventional "data lock" -- it starts to smell a bit like indentured servitude.
We need a digital identity bill of rights. I'll write more on this, but here are two a list off the top of my head:
- Digital identity must be portable using a well defined public standard.
- Digital identity must be independent of services. In other words -- there's a layer of indirection between my digital identity and my email account, my credit card account, my eCash account ...
Google, unwittingly or with full knowledge, is now Evil. How can Google become less evil? They could adopt the Digital Identity Bill of Rights. The first step would be to separate a user's Gmail address from Google's digital identity, the next step would be to adopt and define an open standard so that Google customers could opt to migrate to another Digital Identity host.
If Amazon, Yahoo, or even Microsoft were to adopt this Bill of Rights, they'd get my business. I think Amazon would be my first choice.
Update 9/22/06: But then things began looking better ...
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