Tuesday, June 16, 2009

Choosing a brand? check GoodGuide

I'm delighted someone's doing this ...
An App, the GoodGuide, Aids in Careful Shopping - NYTimes.com
... GoodGuide, a Web site and iPhone application that lets consumers dig past the package’s marketing spiel by entering a product’s name and discovering its health, environmental and social impacts....
Kellogg got an OK rating.

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