iPhone trouble: Apple rejects Google Latitude, possibly Google Voice

Apple appears to have rejected a long anticipated native iPhone app from Google -- Google Latitude ..

Daring Fireball Linked List: Google Latitude for iPhone, But Only as a Web App:

... Translation: Apple rejected their native iPhone app...

Google has introduced their Google Voice native app for every phone but ... the iPhone.

The worrisome state of the Palm Pre may have emboldened the darker side of Apple. I'm going to be downplaying my iPhone enthusiasms until we get some clarity about where Apple is going with this.

Update: I've got a fix for Google. The problem with Latitude is that it only updates my position when I use it. I don't have that much use for it, so updates will be infrequent. On the other hand, I use apps like Byline a lot.

So all I need is for Byline to "ping" my location to Google Latitude after startup. That should update me reasonably often. Other apps could do the same thing.

Why would they bother? I'm guessing Latitude will have a business model. Google can share revenue on a per ping basis.

Update 7/31/09: AT&T's Location Finder costs $15/month for a family of five. Guess we know why this one was banned.